If you expect your website to generate new business, then it needs to show up when your potential customers are looking for it. Even though Google still dominates the search engine wars with about 75% market share, it’s not the only tool that people use to find the products and services they’re looking for. A complete SEO strategy requires more than just showing up on Google, which is why we take a full-market approach to ethical, white-hat search engine optimization (SEO).
What is SEO?
In English, search engine optimization (SEO) is the process of improving the visibility of your website or page in search engines in natural (“organic” or “algorithmic”) search results.
How does SEO work?
When someone goes to a search engine, such as Google or Yahoo, and types a word or a phrase, millions of “spiders” have already searched (or “indexed”) the Internet to find the sites that are 1) most compatible with those words / phrases and 2) have come up the most in similar searches. We make sure that your website is optimized for relevant search terms, has been indexed, you’ve found where you need to be found, and found by who you want to find you.
SEO techniques can be classified into two broad categories: techniques that search engines recommend as part of good design (White Hat SEO), and those techniques of which search engines don’t approve of (Black Hat SEO). Search engines often penalize sites they discover using black hat methods, either by reducing their rankings or eliminating their listing from their database altogether – eCreations will not engage in black hat methods. Period.
SEO done right, using White Hat techniques leads to ongoing, long-term results. Black Hat SEO is bad for business. We know SEO – we have spent the past 20 years doing it right. We know what methods work to optimize your website and improve your natural, organic rankings.
When selecting SEO services, it pays to keep the goal in mind which is a return on investment (ROI). Every website we design is fully optimized with on-page SEO, but that’s just the beginning. We also make sure that you show up on various directories, social media, phone searches, GPS devices and most tarot card readings. We are simply the best in Phoenix.
Guaranteed, you ask? Yes. We guarantee our search engine optimization efforts will be ethical, produce lasting results and won’t get you banned or blacklisted from search engines.